Question 1

Create Affiliate Marketing Campaigns

Accepted Answer

Overview

In this modern era, brands love to invest in affiliate marketing because it helps to acquire new customers, boosts the sales of underperforming products, etc. and demands little effort in exchange. The reason being is influencers bring business by using their own marketing strategies.

AfterShip Referral lets you run affiliate marketing campaigns with the utmost ease so that your Shopify store stays two steps ahead of its competitors.

Set up an affiliate marketing campaign

Go to the Affiliates section of your AfterShip Referral account.
Click on Create campaign and complete three easy steps to set up a campaign successfully.

Step 1: Create a campaign

Campaign Name: Give your campaign a name for better management
Campaign Type: Choose the campaign type from the given options: Commission on sale and Product gifting

Commission on sales: It means you will pay commission to influencers on each product sale generated through their affiliate link
Product Gifting: It means you will give influencers one free product gift/campaign

Promoted Product: Specify whether you want affiliates to promote all your offerings or some specific collections/products
Campaign Period: Decide when you want to make your campaign active by mentioning the

Question 2

Set Up Referral Program

Accepted Answer

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Overview

AfterShip Referral's Referral Campaign allows businesses to incentivize their existing or potential customers (referred to as advocates) to promote the company’s products or services to their friends, family, or social network (referred to as referred friends). The process is typically a win-win for both the advocates and the referred friends, with both parties receiving some form of reward or benefit.

How it works

Here’s how the Referral campaign works for both sides:

1. For Advocates:

Sign-Up: Advocates register for a referral program by providing their email address to access the referral link, which confirms their participation in the referral program.
Referral link: They receive a unique referral link that they can share with others.
Sharing: Advocates share their referral link with their friends, family, or social networks via email, social media, or personal communication.
Incentives: Advocates earn rewards or benefits (such as discounts, free shipping, or a free gift) depending on merchant's configuration when someone uses their referral link to sign up and make a purchase.

2. For Referred Friends:

Discover the offer: Referred friends receive the referral link or code, which usually comes with a special offer (like a discount, free shipping, or a free gift), depending upon merchant's confi

Question 3

Add and Import Influencers to AfterShip Referral

Accepted Answer

Overview

Influencers contribute immensely to the growth of any company. Therefore, it is vital to maintain proper data of influencers that bring new customers and increase sales.

AfterShip Referral doesn't provide public influencer lists, but allows its users to easily create an influencer list. You can also import the data of your influencers if you have it in the CSV format.

Steps to add and import Influencers

Go to your AfterShip Referral account’s Affiliates section.
choose Influencer lists from the side menu.
You will see two options: Add influencer and Import influencers.

Let’s check what you need to do after clicking on ‘Add influencer’

Upon clicking on the ‘Add influencer’ option, you’ll be asked to enter a few details. Such as:

a. Influencer Name ( ${color}#ff2268): Add your influencer's name, which customers will see upon clicking the affiliate link b. Email ( ${color}#ff2268): Enter your influencer’s email address if you want to. Otherwise, leave this field as is c. Tags ( ${color}#ff2268): If there’s a need, specify some tags to add additional information related to your influencer. Otherwise, you can skip this part as well

Important Info:

Your created tags will be saved to let you use them again while adding more influencers.

Question 4

How to Connect your Shopify Store with AfterShip Referral?

Accepted Answer

Overview

AfterShip Referral (formerly known as AfterShip Affiliates) is a centralized platform that helps businesses manage their brand advocate programs, offering tools for inviting affiliates, distributing rewards, and tracking performance metrics.

Add AfterShip Referral to your Shopify store to turn customers into brand advocates and expand your online business. Build brand equity, ensures high customer engagement, and makes the customer acquisition process easier.

This guide details how you can connect your Shopify store with AfterShip Referral.

Prerequisites

You must have an active Shopify store. If you don’t have one, create one here.
You must have an active AfterShip Referral subscription. AfterShip Referral's Free plan offers all the features needed to help you scale your campaigns, earn trust with your advocators and achieve roaring success. For more premium and automated solutions, we recommend subscribing to one of our Paid plans.

Install AfterShip Referral through Shopify app store

Go to your ** Shopify app store ** section and search AfterShip Referral & Affiliate
You will land on the ** [AfterShip Refe

Question 5

Set Up and Send Rewards Emails

Accepted Answer

Overview

Referral marketing has always been the most effective method to get your business going. It helps your brand establish a strong image in the market and also allows it to compete with the big names efficiently.

To keep your business running at full throttle, it gets crucial to keep your brand promoters informed and delighted. With AfterShip Referral, you can trigger emails promptly for each successful referral. And this plays a pivotal role in keeping loyal referrers engaged in the long run.

Steps to set up a reward email:

Go to the Email section of your AfterShip Referral account.
You will see two sections — Settings and Content —comprising different fields in which you can make changes in no time.

Settings

Subject

Enter attention-grabbing content in the 'Email subject line' field to increase your email open rate. It has multiple merge tags, which gives you immersive user experience by simply extracting required data like reward details that you've set for referrers and referees under your loyalty campaign.

Available merge tags are:

**1. *|STORENAME|* ** **2. *|REFERREDFRIENDNAME|* ** **3. *|ADVOCATEREWARDS|* ** **4. *|REFERREDFRIENDREWARDS|* **

Sender info

It has two fields: Sender name and Send from

|| Both the fields are saved t

Question 6

Customize Referral Widget

Accepted Answer

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Overview

Referral marketing has long been one of the most effective strategies for driving business growth, as it fosters strong customer engagement, generates positive word-of-mouth, and boosts sales without requiring significant investment.

AfterShip Referral simplifies the entire referral marketing process for Shopify users while offering impressive Referral Widget Customization options to enhance the experience for both advocates and referred friends.

Prerequisite

Before you start, make sure

Your Shopify store is connected to AfterShip Referral for the referral widget to display on your store.

Customize the referral widget

On the referral widget editor, you will see three tabs: Settings, Content, and Style that allows you to customize the functionality, customer-facing content, and aesthetics of the referral widget editor.

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