Articles on: Branded Tracking Page

Subscribe to Email and SMS Notifications in AfterShip Tracking Page

Platforms: All Platforms

Overview



AfterShip Tracking offers a customer-centric solution, allowing your customers to opt-in for real-time order and shipment updates via Email, SMS and Facebook Messenger. This proactive feature enhances your customers’ experience by providing timely information, empowering them to easily track the progress of their orders.

What you’ll learn



In this article, we will discuss:

How to enable delivery notifications subscription
How to select a provider to send delivery notifications
How to customize the subscription section
How to enable SMS marketing opt-in

How to enable delivery notifications subscription



Plans: All Plans

Log into your AfterShip Tracking admin dashboard
Go to Tracking pages > Page variations
Select the page for which you want to enable the delivery subscription
Click Edit



In the editor, select Sections
Click Add section in the left panel
Select Subscription

You can add subscription using three methods:

In the tracking page editor, click Compact tracking info under Tracking updates section and select Subscribe to notifications



In the tracking page editor, click Add section and select Subscription



In the tracking page editor, click Add sections > Custom section > Subscription



Each method serves the same purpose of sending your customers real-time order and shipment updates via Email, SMS and Facebook Messenger. The only difference is how all these methods offer you the greater flexibility to embed them in places where you feel customers would most likely to interact with it better, both on desktop and mobile, enhancing the overall customer experience.


All three methods on the branded tracking page

How to select a provider to send delivery notifications



Before enabling the delivery notifications subscription, you need to select a service provider to send notifications. You can opt for the AfterShip in-house notifications system, or seamlessly integrate with another Email/SMS provider of your choice.

Send notifications via AfterShip

In the AfterShip Tracking page editor, go to Subscription
Go to Notification service provider
Click Manage subscriber notifications under AfterShip



Enable or disable the Email, SMS, and Facebook notifications according to your preferences by sliding the toggle button for the available tracking statuses.
Once the Email, SMS, and Facebook notifications are activated for the different key tracking statuses, move to the Subscription methods and select the checkbox for the methods via which you would like to send customers the tracking notifications.

Activating the notifications based on tracking statuses will not send customers the notifications through that subscription method unless you select the said method under Subscription methods.

Click Edit to customize the Email or SMS templates. You will be directed to the notifications editor to customize template as you deem fit.



Once done, click Save

Send notifications via Third-party email/SMS provider

Integrate your third-party application with AfterShip Tracking API or Webhook

By doing so, you can retrieve subscribers' phone numbers and email addresses from your integrated app and use them to send notifications.

Once done, integrate your app with AfterShip Tracking API or Webhook and complete the test
"subscribed_smses": [
    "string"
  ],
  "subscribed_emails": [
    "string"

Once done, select a subscription method
Click Save

How to customize the subscription section



In the AfterShip Tracking page editor, select Subscription
Go to Subscribe to notifications
Edit the content under Title and Button according to your preference
Edit the content for Title and Button under Subscribe popup according to your preference

Subscribe to notifications

Subscribe popup

For the custom subscription section, the option to edit the Subscribe popup content is not available since the UI allows the customer to opt for the preferred method of subscription directly.



How to enable SMS marketing opt-in



Plans: Enterprise

AfterShip provides retailers the ability to provide their customers with the option to sign up for marketing communications with the SMS Marketing Opt-in component. With SMS Marketing Opt-in enabled on the tracking page, customers can elect to sign up for marketing communications to hear from your brand directly from their racking page. Decrease your average customer acquisition cost and increase customer lifetime value with SMS Marketing notifications.

In order to enable SMS Marketing opt-in, you will be required to integrate with Attentive. AfterShip supports Attentive Marketing opt-in as of now. Follow these steps to setup your integration:

Contact AfterShip support or your dedicated Customer Success Manager and provide Legal disclosure language with URLs for Terms & Privacy with AfterShip.
AfterShip team will provide you with the design for SMS Marketing opt-in. This Design is required to complete the next step.



Request unique SignUpSourceID from your Customer Success Manager at Attentive that is required in Attentive’s subscriber API call for AfterShip to integrate.

Please note that according to Attentive website, you are required to send the design for SMS marketing opt-in to the dedicated Attentive Customer Success Manager or White Glove team for review before requesting a SignUpSourceID. After the design is reviewed, Attentive Customer Success Manager will share the unique SignUpSourceID with you. See details here.

Once done, contact AfterShip Support or your dedicated Customer Success Manager, you will be provided with an integration link to enable the feature.

Important information

Attentive allows single SignUpSourceID per region. If you target multiple regions for SMS Marketing opt-in, please request SignUpSourceID for all regions.
Attentive requires double opt-in for Marketing SMS. Which means the opt-in is not finished after the consumer opts-in to the tracking Page marketing SMS opt-in.
The consumer must also respond "Y” to the SMS message that Attentive sends to complete the opt-in.

Once the setup with Attentive is completed, go to the AfterShip Tracking admin dashboard
Select Tracking Pages > Page variations
Select the tracking page in which you want to enable SMS Marketing opt-in
Click Edit
In the tracking page editor, go to Subscription
Go to Subscription methods
Enable Marketing opt-in under SMS



In case you need any further assistance, please contact our support team.

Updated on: 18/07/2024

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