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Set Up and Manage AfterShip Offers

Set up and manage AfterShip Offers, configure offer placements, manage data sharing and brand safety, and earn revenue from your post-purchase experience.

Written by Harneet Kaur

Plans: All Plans Platforms: Learn more

Overview

AfterShip Offers lets you earn additional revenue by displaying relevant offers across your post-purchase experience. Once enabled, offers can appear on your

  • Branded Tracking Page

  • Tracking update emails

  • Shopify Thank You page

  • Shopify Order Status page

You can control where offers appear, block unwanted offer categories, manage the customer data shared for offer personalization, and update your settings at any time from Offers > Settings.

Offers > Settings > Placements > Turn each placement on or off and add the Offers block per page or email

Supported platforms

AfterShip Offers supports offers on the following platforms and pages:

Platform

Offer placement

All supported eCommerce platforms

  • Branded Tracking Page

  • Tracking Email

Shopify

  • Shopify Thank You page

  • Shopify Order Status page

Eligibility for AfterShip Offers

You can use AfterShip Offers if you meet the following requirements:

  • Available to eligible US-based Tracking merchants only, whose stores are based in the United States.

  • Self-serve merchants can enable AfterShip Offers directly from their AfterShip account.

  • Enterprise merchants need to contact the AfterShip team to get started with AfterShip Offers.

  • For Shopify merchants, eligibility is determined using the country of each Shopify store. If you manage multiple stores, each store is evaluated individually.

  • Non-US merchants will see a “Join the waitlist" message insteoffer of "Get Started.

  • If you believe your US-based store has been incorrectly identified as ineligible, Contact Support for assistance.

How to Set Up AfterShip Offers

AfterShip Offers is turned off by default for merchants. To start using AfterShip Offers, complete the setup wizard:

Click Get started on the AfterShip Offers page to open the setup wizard

Step 1. Block unwanted offer categories

  • Choose the offer categories you don't want displayed to your shoppers. You can update these preferences later from Offers > Settings.
    ​

    Setup step: select your store category and other categories to exclude

For example, you can block competitor-related categories to help ensure offers remain relevant to your brand.

Step 2. Choose your data-sharing preferences

Select the customer information you'd like to share for offer personalization. Available options include:

  • Approximate location

  • Device and browser information

  • Order value range

  • Purchased product categories

  • Hashed email address

  • Device and Technical

  • Web and Engagement

By default, all options are enabled.

Sharing more information helps deliver more relevant offers, which may improve your earning potential.

Setup step: choose the customer data groups to share. The revenue estimate updates as you select groups.

Note: Customer email addresses are shared only as securely hashed values. Plain-text email addresses and other personal information aren't shared with advertising partners.

Step 3. Set up Shopify checkout pages

  • Set up offers on your Shopify checkout pages.

Follow the setup instructions in the onboarding flow to add the offers placement to your Shopify checkout experience.
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Setup step: add the Offers block to your Shopify Thank you and Order status pages

Step 4. Set up tracking page offers

  • Set up offers on your Branded Tracking Page.

Follow the setup instructions to configure the offers placement on your tracking page.

Setup step: add offers to your tracking pages, with a preview of the offer on the tracking page

Step 5. Set up shipment email offers

  • Set up offers in your shipment notification emails.

Follow the setup instructions to configure the offers placement in your email templates.

Setup step: add offers to your shipment emails

After completing the onboarding steps, your AfterShip Offers setup is ready for activation. On the Review & activate screen, agree to the terms and click Activate offers. Offers will start appearing after the required approval process is complete.

Review & activate: agree to the terms, then click Activate offers

Where offers appear

AfterShip Offers supports the following placements:

  • Branded Tracking Page: Added below the shipment card by default. You can move or remove the offer block.
    ​

  • Tracking update emails: Displayed near the bottom of your shipment notification emails.
    ​

  • Shopify Thank You page: Available for Shopify stores after adding the offers block in the Shopify Checkout Editor.

  • Shopify Order Status Page: Available for Shopify stores after adding the offers block to the Order Status page.
    ​

If you haven't created a Branded Tracking Page or Tracking Email Template yet, AfterShip provides guidance and prompts you to complete the setup.

Manage your offer placements

After activation, the offers block is automatically added to your existing Branded Tracking Pages and tracking email templates.

You can:

  • Move the Offers block

  • Remove the Offers block from specific templates

  • Manage each template individually
    ​

    Offers > Settings > Placements: turn each placement on or off and add the Offers block per page or email

Note:

  • Only one Offers block can be added to each tracking page and email template.

  • For Shopify placements, you can add multiple Offers blocks because these placements are controlled through Shopify. However, we recommend adding only one Offers block to each Shopify page.

  • If you remove a Offers block, AfterShip notifies you so you can add it back if needed.

Manage brand safety settings

You can update your blocked offer categories at any time from Offers > Settings.

Blocking categories helps prevent offers from appearing for products or industries you don't want associated with your brand.

Business category: used to automatically block competitor offers from businesses in the same industry

Blocked offer categories

Manage data-sharing preferences

You can change your data-sharing preferences whenever needed from Offers > Settings.

Your selected preferences affect how offers are personalized for shoppers and may also influence your estimated revenue.

Data sharing: choose what customer data offer partners receive

Earn revenue with AfterShip Offers

Before activating AfterShip Offers, you'll see an estimated revenue based on:

  • Your annual order volume

  • Your selected data-sharing preferences

The estimate helps you understand your potential earnings before enabling offers.

Revenue calculator on the AfterShip Offers page

Request a payout

AfterShip automatically processes your earnings as a monthly payout when your available balance reaches USD 100 or more.

Keep the following in mind:

  • Your balance must be at least USD 100 to qualify for a payout.

  • The first payout can take up to 60 days.

  • After the first payout, eligible payouts are processed monthly.

  • A payout may be delayed if there is a delay from our upstream payment partner.

  • You must add a bank account or PayPal account in Offers > Settings > Payout details before AfterShip can process your payout.

  • You will receive an email notification when your payout has been completed.

Key takeaways

  • AfterShip Offers is a separate program from the offers shown on AfterShip's public tracking pages. Merchants must opt in to AfterShip Offers to display offers on their own tracking pages, shipment emails, and Shopify Thank You pages and become eligible to earn revenue.

  • You can complete the setup and configure your offer placements before your publisher profile is approved. Offers will start appearing only after the approval process is complete, which can take up to one business day.

  • On the Branded Tracking Page, offers are displayed only after shoppers enter a valid tracking number. This allows AfterShip to personalize offers using the available shipment information.

  • During the onboarding process, AfterShip asks you to choose the Branded Tracking Pages and Tracking Email Templates where you want to display offers. Select the tracking pages and email templates you want to use for offers. The offers block will be added only to the pages and templates you select. You can reposition or remove it for individual templates at any time.

  • Offers always blocks Sexual Wellness, Gaming and Betting, and Alcohol categories, and no data-sharing options are selected by default.

Need help?

If you're unable to activate AfterShip Offers or experience issues after setup, contact the AfterShip Support team for assistance.

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