TikTok Shop Review Syndication
Plans : All plans Platforms : Shopify
Connect your AfterShip Feed account with AfterShip Reviews app to sync historical and newly collected verified reviews from your eCommerce store to TikTok Shop. AfterShip Feed will act as a catalyst to sync reviews from AfterShip Reviews and import from your eCommerce store to TikTok Shop.
Easy integration: Sync reviews from your Shopify store to TikTok with just a few clicks.
Customer trust: Display verified, post-purchase reviews that boost social proof and credibility on TikTok Shop.
Automation: Automatically sync new reviews to TikTok Shop, saving you time and effort.
Grow your audience: With verified reviews syncing directly to TikTok Shop, you can boost customer trust and increase the likelihood of conversions from your TikTok audience.
Track review impact: Keep an eye on the reviews that sync to TikTok Shop to see how they influence engagement and sales.
In this article, we will show you:
Important considerations
Prerequisites
Set up review syndication
Customer experience
FAQs
Review syndication is only available for Shopify users.
The feature is currently limited to TikTok Shops in the United States of America, with support for additional countries coming soon.
Currently, only AfterShip Reviews app is supported. Support for Okendo and Judge.me is coming soon.
Only verified reviews will be synced to TikTok Shop. Verified reviews are the reviews that are left by real customers after placing an order. In AfterShip Reviews, all verified customers will be labelled with a green check mark to indicate their authenticity.
Before you get started, ensure you have:
Active AfterShip Reviews account subscription.
A Shopify store connected AfterShip Reviews account.
Authorized Product Reviews and Ratings access rights to the AfterShip Feed app, so AfterShip Feed can import external reviews to TikTok Shop.
Go to Settings in your AfterShip Feed admin.
Select Review syndication to configure the review source and sync frequency.
If you have an AfterShip Reviews account connected to your Shopify store.
Upon entering the Review syndication configuration window, you’ll need to Reauthorize AfterShip Feed on TikTok Shop for your Shopify store so it can import your reviews to TikTok.
Upon successful reauthorization, AfterShip Reviews will display below the Active review source. All your newly collected reviews will be synced to TikTok Shop automatically. You can also sync your historical reviews manually later.
If you do not have an AfterShip Reviews account connected to your Shopify store.
Upon entering the Review syndication configuration window, you’ll need to select the reviews app from where you want to sync reviews. Since we only support AfterShip Reviews, for now, you will only see the AfterShip Review listed on the popup.
Select AfterShip Reviews and click Connect.
Follow the steps here to connect your store to AfterShip Reviews.
Once AfterShip Reviews is connected, you’ll need to Reauthorize AfterShip Feed on TikTok Shop for your Shopify store so it can import your reviews to TikTok.
Post successful reauthorization, AfterShip Reviews will display below the Active review source. All your newly collected reviews will be synced to TikTok Shop automatically. You can also sync your historical reviews manually later.
Toggle on Auto-sync new reviews if you want to automatically sync all new verified reviews from your review source to TikTok Shop.
Manually sync existing reviews from your review source to TikTok Shop by setting the time range and clicking Sync.
With the Auto-sync new reviews enabled, you can see your Shopify store's verified product reviews automatically being synced to your TikTok Shop.
No, all verified reviews will be synced to TikTok Shop, regardless of their star rating or publish/unpublish status.
TikTok has its own content moderation policy. Only reviews that meet this policy are accepted for display on TikTok. Reviews that don’t comply will be rejected during the sync process and won’t appear on TTS.
No, importing reviews will not impact the shop's Negative Review Rating.
The only requirement is that reviews must be verified, meaning they should be genuine post-purchase reviews. There are no limitations on the quantity or time range of reviews.
Reviews synced from AfterShip to TikTok Shop will be added as new reviews and will not override existing reviews.
No, all the necessary settings will be managed in the AfterShip Feed app, not the AfterShip Reviews app.
Overview
Connect your AfterShip Feed account with AfterShip Reviews app to sync historical and newly collected verified reviews from your eCommerce store to TikTok Shop. AfterShip Feed will act as a catalyst to sync reviews from AfterShip Reviews and import from your eCommerce store to TikTok Shop.
Benefits
Easy integration: Sync reviews from your Shopify store to TikTok with just a few clicks.
Customer trust: Display verified, post-purchase reviews that boost social proof and credibility on TikTok Shop.
Automation: Automatically sync new reviews to TikTok Shop, saving you time and effort.
Grow your audience: With verified reviews syncing directly to TikTok Shop, you can boost customer trust and increase the likelihood of conversions from your TikTok audience.
Track review impact: Keep an eye on the reviews that sync to TikTok Shop to see how they influence engagement and sales.
What you’ll learn
In this article, we will show you:
Important considerations
Prerequisites
Set up review syndication
Customer experience
FAQs
Important considerations
Review syndication is only available for Shopify users.
The feature is currently limited to TikTok Shops in the United States of America, with support for additional countries coming soon.
Currently, only AfterShip Reviews app is supported. Support for Okendo and Judge.me is coming soon.
Only verified reviews will be synced to TikTok Shop. Verified reviews are the reviews that are left by real customers after placing an order. In AfterShip Reviews, all verified customers will be labelled with a green check mark to indicate their authenticity.
Prerequisites
Before you get started, ensure you have:
Active AfterShip Reviews account subscription.
A Shopify store connected AfterShip Reviews account.
Authorized Product Reviews and Ratings access rights to the AfterShip Feed app, so AfterShip Feed can import external reviews to TikTok Shop.
Set up review syndication
Step 1: Connect AfterShip Review and reauthorize access
Go to Settings in your AfterShip Feed admin.
Select Review syndication to configure the review source and sync frequency.
If you have an AfterShip Reviews account connected to your Shopify store.
Upon entering the Review syndication configuration window, you’ll need to Reauthorize AfterShip Feed on TikTok Shop for your Shopify store so it can import your reviews to TikTok.
Upon successful reauthorization, AfterShip Reviews will display below the Active review source. All your newly collected reviews will be synced to TikTok Shop automatically. You can also sync your historical reviews manually later.
If you do not have an AfterShip Reviews account connected to your Shopify store.
Upon entering the Review syndication configuration window, you’ll need to select the reviews app from where you want to sync reviews. Since we only support AfterShip Reviews, for now, you will only see the AfterShip Review listed on the popup.
Select AfterShip Reviews and click Connect.
Follow the steps here to connect your store to AfterShip Reviews.
Once AfterShip Reviews is connected, you’ll need to Reauthorize AfterShip Feed on TikTok Shop for your Shopify store so it can import your reviews to TikTok.
Post successful reauthorization, AfterShip Reviews will display below the Active review source. All your newly collected reviews will be synced to TikTok Shop automatically. You can also sync your historical reviews manually later.
Step 2: Sync reviews to TikTok
Toggle on Auto-sync new reviews if you want to automatically sync all new verified reviews from your review source to TikTok Shop.
Manually sync existing reviews from your review source to TikTok Shop by setting the time range and clicking Sync.
Customer experience
With the Auto-sync new reviews enabled, you can see your Shopify store's verified product reviews automatically being synced to your TikTok Shop.
FAQs
1. Can we apply filters when importing reviews to TikTok, such as only importing 4 and 5-star reviews to TikTok Shop?
No, all verified reviews will be synced to TikTok Shop, regardless of their star rating or publish/unpublish status.
2. Why are some verified reviews not syncing to TikTok Shop (TTS)?
TikTok has its own content moderation policy. Only reviews that meet this policy are accepted for display on TikTok. Reviews that don’t comply will be rejected during the sync process and won’t appear on TTS.
3. Will importing reviews affect my TikTok Shop's Negative Review Rating?
No, importing reviews will not impact the shop's Negative Review Rating.
4. Are there any limitations on historical review data?
The only requirement is that reviews must be verified, meaning they should be genuine post-purchase reviews. There are no limitations on the quantity or time range of reviews.
5. If a user already has reviews in TTS and then syncs reviews from AfterShip, will they be added as new reviews or replace the existing ones?
Reviews synced from AfterShip to TikTok Shop will be added as new reviews and will not override existing reviews.
6. Do we need to adjust any settings in the AfterShip Reviews app?
No, all the necessary settings will be managed in the AfterShip Feed app, not the AfterShip Reviews app.
Updated on: 04/12/2024
Thank you!